Author: Roq X (Page 2 of 2)

Timing & selling

Craig Elias divided the sales cycle in his book Shift! the following way:

1. Status Quo

Prospect is happy with their current process you are trying to optimize.

2. Window of Dissatisfaction

Prospect is unhappy with their current solution but is not yet searching for alternatives.

3. Searching Alternatives

Prospect is currently searching for alternatives.

When trying to sell to a prospect when they are in their Status Quo phase is the hardest. Only around 1% of them will convert. Prospect searching for alternatives is a better option and an easier sell. Though again not perfect since you’re already competing against other alternatives prospect is exploring.

The best time to reach a customer is obviously when a prospect is not satisfied with their current state and just before they start searching for alternatives. Our goal is enabling you to detect when a prospect enters this phase. Getting the first mover advantage and always staying on top of what’s happening with your prospects is what we bring to your selling process. If you’d like a demo of our beta product shoot us an email at

Until next time!

Rowing upriver

So we’ve been developing our solution for some 6 months now and are finally ready to open it up for you to test it. You’ll be able to register on November the 1st!

Simply upload a file with your leads (domain, website or email address) and we’ll do our best to automatically find you fresh relevant triggers. Identifying opportunities that are out there right now should become a breeze. You’ll know exactly when to reach out and build better relationships with your potential and existing clients because of it.

We hope you’ll find it helpful!


We go through millions of websites searching for information about your clients to find triggers that matter most to you. Finding triggers signalling that a prospect is now more likely to buy or upgrade your service. These are events such as leadership changes, received funding, new technology installs, new products offered, new valuable PR mentions, newly opened job positions etc.

With the aforementioned info at hand you can simply filter out the best 50-100 prospects out of thousands and contact them now.

We use machine learning, information extraction, natural language processing, text analysis and stream mining. We’re now working closely with our first customers to create a product that will bring value. You’d like a test drive? Shoot us an email at and we’ll do our best to help you reach out at the right time to the right prospects.

Keep up the good work!

Our mission

There’s so many startups coming out each and every day. More and more people harnessing the power of web. With time the trend will just accelerate.

When products find their product-market fit and show their value to the world our goal is to help them find the audience they deserve.

Our aim is to connect the top-notch tools with companies that will greatly benefit from using them.

To find the right companies for your products on which you work so hard we use machine learning algorithms on big publicly available data.

Since being best in one thing is the way to go when faced with multitudes of competition we’re now solving just one part of connecting you with companies.

It’s following up. It’s making that awkward contact a bit less awkward. We find you reasons why now is the time to reach out to your prospect. We find you things to say when you make a call to your long lost touch with a prospect. We first need to ignite the conversation. So we bring you the icebreaker.

More on how we do that in the following post …

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