Category: Uncategorized

NVIDIA’s Hiring Trends Unveiled: What They Tell Us About the Future of AI, Engineering, and Global Innovation

November 19, 2024 /

As one of the most influential technology companies, NVIDIA continues to shape the future of computing, AI, and engineering. Their hiring trends provide a unique window into not only their internal strategy but also broader industry shifts in talent demand, skill specialization, and geographic hiring hotspots.

After analyzing their recent job postings, here are the key takeaways that illustrate where NVIDIA -> and the tech world -> are heading.

A Focus on AI and Deep Learning Talent

NVIDIA is doubling down on talent in AI and deep learning, as evidenced by roles like “Deep Learning Engineer” and “Solutions Architect – Generative AI.” The required skills highlight a strong emphasis on:

  • Frameworks like PyTorch and TensorFlow.
  • GPU programming expertise in CUDA.
  • Knowledge of Large Language Models (LLMs) and deep learning inference optimization.

The takeaway? As AI becomes integral to industries ranging from healthcare to gaming, there’s a growing demand for engineers who can scale and optimize AI systems. NVIDIA’s investments show that these skills aren’t just niche – they’re foundational to future innovation.

Geographic Distribution: A Global Talent Network

NVIDIA’s job openings span key global tech hubs:

  • United States: With high-paying roles in Santa Clara, CA, NVIDIA underscores the continued dominance of Silicon Valley as a global innovation center.
  • India: Bengaluru and Hyderabad are becoming vital for engineering and software development, driven by NVIDIA’s push into areas like system design, physical verification, and datacenter optimization.
  • Israel: A hub for innovation in networking and automation, emphasizing NVIDIA’s commitment to hardware-software synergy.

This global hiring strategy reflects the need for distributed teams capable of driving innovation in different markets, leveraging both local expertise and global collaboration.

Industry-Specific Innovation: Healthcare and Automotive

Some of NVIDIA’s most strategic roles reveal their push into vertical industries:

  • Healthcare: Roles like “Solutions Architect – Healthcare” emphasize NVIDIA’s ambition to power AI-driven diagnostics, remote patient monitoring, and personalized medicine. Their deep learning technologies are enabling transformative changes in digital health.
  • Automotive: With the rise of autonomous vehicles, NVIDIA’s automotive team is expanding rapidly. Positions like “Senior Account Manager – Automotive” show how they’re targeting Tier 1 OEMs in markets like China to advance autonomous driving solutions.

These trends highlight how NVIDIA is applying its core AI and GPU technologies to drive innovation in two of the most rapidly evolving industries.

The Rise of Cross-Functional and Collaborative Roles

NVIDIA’s hiring isn’t limited to purely technical roles. Job openings such as “Customer Program Manager” and “Solutions Architect” highlight the importance of cross-functional expertise:

  • Collaboration with internal teams and external customers.
  • Bridging the gap between technical engineering and real-world application.
  • Driving projects from concept to execution.

As products become more complex, roles that require technical know-how combined with strategic collaboration are gaining prominence.

Skills in Demand: What Employers Are Looking For

NVIDIA’s job descriptions offer a clear snapshot of the skills companies are prioritizing:

  • Programming Languages: Python, C++, and CUDA remain critical.
  • Tools and Frameworks: Familiarity with Docker, Kubernetes, TensorFlow, and PyTorch is non-negotiable for many roles.
  • Emerging Areas: Skills in distributed systems, AI inference optimization, and silicon performance modeling stand out.

For professionals, staying ahead means continuously investing in skills that align with these trends.

Competitive Compensation and Growth Opportunities

NVIDIA’s salary ranges – some reaching over $390,000 annually—demonstrate the premium placed on top talent in engineering, AI, and software development. This not only reflects the complexity of their projects but also sets a benchmark for what the industry is willing to pay for expertise.

Final Thoughts: What This Means for the Industry

NVIDIA’s hiring trends provide a roadmap for where the tech industry is heading:

  • AI and deep learning are transitioning from cutting-edge to essential.
  • Global hiring strategies are here to stay, with companies leveraging local talent for global innovation.
  • Industry-specific applications of technology, like healthcare AI and autonomous vehicles, will define the next decade.

For businesses and professionals alike, staying ahead means recognizing these trends and adapting. Whether you’re looking to hire top talent, pivot your skills, or align your business strategy, NVIDIA’s approach offers valuable lessons.

Want to dive deeper into these insights?

At PredictLeads, we enable businesses to track hiring trends, company signals, and emerging demands. If you’re curious about NVIDIA’s job data or want to analyze trends for other companies, you can register with PredictLeads and try the following API call:

https://predictleads.com/api/v3/companies/nvidia.com/job_openings?api_token=[API Token]&user_email=[Email]

Curious about how hiring trends can inform your strategy? Let’s connect.

Overcome Market Challenges by Leveraging Investor Networks 🤔

October 21, 2024 /

In today’s highly competitive market, companies offering innovative solutions often face significant challenges in scaling their businesses. Despite having a great product or service, many companies struggle to:

  • Break into new markets: Identifying and engaging with potential customers in new sectors or geographies can be daunting.
  • Build trust quickly: Establishing credibility with prospects, especially in B2B markets, can take considerable time and effort.
  • Stand out among competitors: Differentiating from competitors in crowded markets is increasingly difficult.
  • Access the right networks: Many companies lack the connections necessary to open doors to high-value prospects or strategic partners.

These challenges can slow down growth and make it harder for companies to reach their full potential, even when they have strong products and a clear value proposition.

How Investors Can Step In: Leveraging Investment Networks

This is where your investors can play a pivotal role. Many venture capital firms, such as Sequoia Capital, Andreessen, and Insight Partners, have extensive networks that go beyond mere financial backing. These investors have invested in a diverse portfolio of companies, creating a network of businesses that can be leveraged to accelerate your growth. Here’s how:

Leveraging Investor Introductions

Your investors can facilitate introductions to other companies within their portfolio. These introductions can be invaluable, providing you with direct access to potential customers, partners, or even key industry influencers.

  • Example: If your company is backed by Sequoia Capital, they can introduce you to other companies in their portfolio that could benefit from your product. This not only opens the door to new business opportunities but also provides a trusted endorsement that can significantly shorten the sales cycle.

Proactive Outreach Using Shared Investment as a Connection Point

Rather than relying solely on investor introductions, you can take a proactive approach. While a shared investor relationship helps establish credibility, it’s important to highlight why your outreach makes sense for the recipient. A tailored message that emphasizes a logical fit between your offering and their current needs will go much further.

  • Example: If GV (formerly Google Ventures) has invested in both your company and Verve Therapeutics, you could reach out to Verve Therapeutics with a message like:

“Hi Mike,Saw we’re both fellow GV portfolio companies and that you’re hiring heavily for your Marketing department. We provide [x marketing software], and thought we should chat to see if we can support your efforts.”

The focus here isn’t just on the shared investor, but on how your product could address their specific needs – in this case, scaling their marketing team. This not only builds instant credibility but also offers a clear, relevant reason for them to engage in a conversation.

Additional Use Cases: Uncovering Broader Business Relationships

The value of your investor’s network extends beyond just portfolio companies. The dataset also uncovers other crucial business relationships such as partners, vendors, sponsors, and more. These connections can be leveraged in various ways:

  • Identifying Strategic Partners: Discover companies that share common partners with your business, opening up possibilities for joint ventures, collaborations, or technology integrations.
  • Vendor Optimization: Uncover potential vendors within your investor’s portfolio or those of their partners, enabling you to streamline your supply chain or access better resources.
  • Sponsorship Opportunities: If your investor has connections with companies that are looking for sponsorship opportunities, this data can help you identify potential sponsors who align with your brand.

Mentioned Companies

The investment companies and some of their notable recent investments include:

Conclusion: The Power of Strategic Network Utilization

By strategically utilizing the investment network data, your company can overcome the common challenges of breaking into new markets, building trust, and accessing the right networks. Whether through facilitated introductions by your investors or proactive outreach, the shared investment relationship serves as a powerful tool for building trust and opening doors. Additionally, by exploring connections such as partners, vendors, and sponsors, you can further optimize your business operations and discover new growth opportunities.

Would you be interested in utilizing this data in platforms to supercharge your sales outreach and lead generation strategies? You can find the full report and more details here.

Introducing PredictLeads’ New Technology Detection API Endpoint

August 21, 2024 /

We are excited to announce a new API endpoint from PredictLeads designed to help you discover which companies are utilizing specific technologies. Whether you’re tracking the adoption of CRM systems, cloud computing platforms, enterprise resource planning tools and more, this API offers a powerful way to gather and analyze technology usage data across the web.

How It Works

Our new endpoint allows you to ping a specific Technology ID and receive a detailed list of companies and websites utilizing that technology. This data can be invaluable for market research, sales prospecting, competitive analysis and more.

Example API Endpoint

You can use the following endpoint to start exploring technology detections:

https://predictleads.com/api/v3/discover/technologies/[TECHNOLOGY ID]/technology_detections?api_token=[API_token]&api_key=[API_Key]

Here are some Technology IDs you can use to test the API:

What You Get

When you query this endpoint, the API returns data about where the technology has been detected, including:

  • Company Information: Details about the company using the technology.
  • Subpage Detections: Specific subpages where the technology has been found.
  • Technology Details: Information about the technology, such as its name, description, and category.

Sample cURL Request

Here’s an example of how you can make a request using cURL:

curl –request GET \

  –url https://predictleads.com/api/v3/discover/technologies/70392f20-b531-53cc-afa6-26416c0d582d/technology_detections \

  –header ‘X-Api-Key: {your_api_key}’ \

  –header ‘X-Api-Token: {your_api_token}’

Additional information can be found in our docs “here”. 

Interested in Trying It Out?

We’re offering 100 free API calls to anyone who wants to test this new endpoint. Sign up at PredictLeads and start exploring + Feel free to let us know if there are any specific technologies or IDs you’d like to check the coverage of.

Note on Development

Please note that we are continually improving this endpoint, and your feedback is essential. If you encounter any issues or have suggestions, feel free to reach out to our support team.

Technology Data Snapshot

  • Technologies Tracked: ~15,000
  • Technology Adoptions Detected Since 2018: ~636 million
  • Websites Tracked: ~47 million
  • Technology Identifications Last Month: ~18 million
  • Technology Identifications Last Year: ~193 million

We look forward to seeing how you use this new feature to enhance your business intelligence and decision-making processes!

Boost Your Lead Generation and Email Campaigns with Connections Dataset

July 25, 2024 /

Hey everyone!

In sales, finding and engaging the right prospects can feel like searching for a needle in a haystack. Sending non personalized outreach is just a thing of the past and companies offering sales solutions are looking into data to add that personalized touch that increases those reply rates that we all like.

Job Openings Dataset as well as the News Events Dataset are incredibly useful and widely adopted for uncovering new leads and improving sales outreach. However, there is a unique dataset that is gaining significant attention. This dataset, which is not yet widely used due to its limited availability, holds great potential for transforming sales strategies. Here is why:

We all know that companies like to put logos of other companies they work with, on their website to gain credibility. Since those logos are often not backlinked, PredictLeads has built an image recognition system that connects these logos with company domain names. By checking the company’s Case studies pages, testimonials, “Our customers” sections and more allows PredictLeads systems to identify them as customers, partners, vendors, sponsors and more.


Here’s a quick rundown of how the Connections Dataset can revolutionize your sales efforts and how it’s used to target High-Value Prospects.

Identifying and Prioritizing Key Prospects

First up, let’s talk about finding those high-value prospects. With the Connections Dataset, you can pinpoint companies that already have significant relationships with your existing clients or partners. This means they’re more likely to convert because there’s already some trust and relevance built in.

How to Do It:

  1. Analyze Data: Dive into the Connections Dataset to find companies that share multiple connections with your current network.
  2. Prioritize Prospects: Rank these companies based on the number and quality of shared connections.
  3. Sales Outreach: Focus your efforts on these high-value prospects. Make sure to highlight the mutual connections and the benefits of joining an established network.

Example: A SaaS company finds that several of its clients are partners with a leading industry player. By targeting this player and emphasizing the mutual benefits, they can craft a top notch outreach that’s hard to ignore.

Next, let’s make your emails shine. 

Personalized outreach campaigns are the way to go because they address the specific needs of each recipient. By referencing the target company’s partnerships or integrations, your emails can be way more relevant and engaging.

How to Do It:

  1. Gather Insights: Use the Connections Dataset to get detailed insights into the target company’s partnerships and integrations.
  2. Personalize Emails: Craft email content that references these relationships, making it super relevant.
  3. Automate Personalization: Use AI tools to scale this personalization process, ensuring each email is tailored to the recipient’s context.

Example: An AI-powered email platform identifies a potential client’s recent partnership with an e-commerce platform like Shopify. They send a personalized email campaign highlighting success stories of similar clients who benefited from this integration. Boom -> relevance and appeal.

Warm Introductions through Mutual Connections

Finally, let’s talk about using mutual connections for warm introductions. These can significantly boost your chances of successful engagement. The Connections Dataset can help you leverage existing relationships to approach leads with more trust and credibility.

How to Do It:

  1. Map Networks: Use the ConnectionsDataset to map out mutual connections between your company and target leads.
  2. Request Introductions: Reach out to these mutual connections for warm introductions, explaining the mutual benefits.
  3. Follow-Up Strategy: Develop a follow-up strategy that leverages the credibility of the mutual connection.

Example: A lead generation company finds that one of its key clients is also a partner of a high-value prospect. They request an introduction from the key client, who provides a warm referral, significantly improving engagement chances.

Utilizing AI for Enhanced Personalization & amplify the Impact with automation

AI can take your use of the ConnectionsDataset to the next level by automating the analysis and personalization processes. Here are some tips: 

  1. Automated Analysis: AI analyzes the dataset to identify patterns and insights, like high-value prospects and mutual connections.
  2. Scale Personalization: AI personalizes email content at scale by incorporating insights from the dataset into email templates.
  3. Predictive Analytics: AI uses historical data to predict which prospects are most likely to convert, helping prioritize efforts.
  4. Continuous Learning: AI systems learn from campaign outcomes, refining algorithms to improve future personalization and targeting.

Example Implementation:

An AI-powered email platform integrates with the Connections Dataset, analyzing the dataset to identify key relationships and generating personalized email content. It predicts which prospects will respond positively and continuously refines its personalization algorithms.

Conclusion

Since 2019, over 170 million business connections have been detected, with business connections data available for 38,5 million websites. Last month alone, there were approximately 12 million business connections, and around 57 million over the past year. The Connections Dataset is a goldmine for lead generation companies and those using AI for personalized emails. By providing detailed insights into company relationships, it helps you target high-value prospects, create relevant and engaging email campaigns, and leverage mutual connections for credible engagements. Combined with AI, it automates these processes and achieves personalization at scale, leading to higher engagement rates and better sales outcomes.

Feel free to let us know if you or if you’d like to learn more about it. We’re here to help:)!

AI Adoption and Sector Shifts Through Job Openings Data

July 9, 2024 /

Artificial intelligence is changing the job market, prompting significant shifts in workforce needs across various sectors. By analyzing job postings, investment companies can gain insights into which industries are reducing their hiring for roles likely to be automated. This helps them understand potential revenue impacts and growth opportunities.

Detecting AI Adoption Trends
AI tools are increasingly integrated into business functions, ranging from data analysis to customer service and legal assistance. For example, paralegals, traditionally performing research and document review, are being replaced by AI systems that can quickly and accurately handle these tasks. This trend is highlighted in Nexford University’s article “How Will Artificial Intelligence Affect Jobs 2024-2030,” which underscores the growing use of AI in roles previously performed by humans. Monitoring job postings can reveal decreases in hiring for such roles, indicating a shift towards AI-driven solutions.

Strategic Insights for Investment
Investment companies must stay ahead of market changes to make informed decisions. A decline in job openings for traditional roles, such as customer service representatives or paralegals, in sectors like customer service, sales, and legal services can signal a move towards AI automation. This information is crucial for identifying industries at risk of revenue loss due to a lack of automation foresight, helping investors focus on more promising areas.

For example, companies like Google and Duolingo are already replacing human roles with AI technologies. Google has integrated AI into its customer care and ad sales processes, while Duolingo uses AI for content translation, reducing the need for human contractors.

Economic Impact of AI
The economic implications of AI are substantial. A McKinsey report predicts that AI could add $13 trillion to global economic activity by 2030, primarily through labor substitution and increased innovation. However, this growth comes with job displacement. Monitoring job opening trends helps investment firms gauge which companies and sectors are reducing their workforce due to AI, identifying potential risks and opportunities.

Recent examples include:

Understanding AI adoption through job postings allows investment companies to anticipate market shifts and focus on high-growth sectors. Sectors such as AI development, advanced manufacturing, and healthcare innovation are likely to attract more investment due to their proactive adoption of AI technologies. This foresight helps investors mitigate risks and capitalize on new growth opportunities.

Additional Data from the ADP National Employment Report
The ADP National Employment Report for June 2024 provides a comprehensive overview of job trends. According to the report, private employers added 150,000 jobs in June, marking a slowdown in job creation for the third straight month. “Job growth has been solid, but not broad-based. Had it not been for a rebound in hiring in leisure and hospitality, June would have been a downbeat month,” said Nela Richardson, Chief Economist at ADP​ (ADP Media Center)​.

This data underscores the importance of monitoring employment trends to understand the broader economic impact of AI and inform strategic investment decisions.

The chart titled “ADP Employment: Establishment Size Year-over-Year Percent Change” tracks the year-over-year percentage change in employment across different establishment sizes from 2011 to 2024. 

Here are some key points:

  • Trend Analysis: The chart illustrates fluctuations in employment growth across different establishment sizes over the years. A notable drop is observed around 2020, corresponding with the COVID-19 pandemic’s impact on employment. Post-2020, there is a marked recovery, with larger establishments (500+ employees) showing a more robust recovery compared to smaller establishments.
  • Recent Trends: As of June 2024, the growth rates have stabilized, though smaller establishments (1-19 employees) show slower growth compared to larger establishments. This indicates that larger companies are recovering and possibly investing more in automation and AI technologies, while smaller businesses are facing more challenges.

This chart helps visualize the employment dynamics and how different-sized businesses have been affected over the years, providing valuable context for understanding the broader economic landscape and the impact of AI on employment.

For more detailed insights and statistics, the full ADP Employment Report is available here.

Conclusion

By analyzing job openings data, investment companies can gain valuable insights into AI adoption trends and their impact on various sectors. This approach helps identify industries reducing traditional roles due to AI, enabling better-informed investment decisions. Utilizing datasets like those from PredictLeads can provide the detailed, real-time insights needed to stay ahead of market shifts, mitigate risks, and seize growth opportunities in an AI-driven economy.

  • Job Openings Data: Since 2018, there have been 166 million job openings detected.
  • Data Availability: Job openings data is available for 1.6 million websites.
  • Recent Trends: Last month, there were 5 million job openings, and over the past year, approximately 50 million job openings were recorded globally.
  • Active Job Openings: Currently, there are about 7 million active job openings uncovered by PredictLeads.

These statistics underscore the vast amount of data available to track AI adoption and its effects on the job market, providing investment firms with the necessary tools to make informed decisions.

💜 Supercharge Your Sales Career: 1,000 New Opportunities Await! 💜

April 9, 2024 /

Hey everyone! 👋

We’ve got some exciting news for all you sales pros out there. Our team at PredictLeads has put together a list of 1,000 sales job openings.

We’re sharing it with you in a Google Sheet right here: 
https://lnkd.in/dn7xiqCB

This list isn’t just any list. It’s especially useful for people selling Lusha, Salesforce, LinkedIn Sales Navigator, HubSpot, SalesIntel.io, LeadGenius, and other sales tools.

Here’s why you might find it handy:

  • See which companies are hiring for sales roles and might be interested in what you’re selling.
  • Use the data to make your marketing efforts more specific and effective.
  • Spot hiring trends that could lead to new opportunities for your business.

What can you expect in the shared file:

  • Job openings Title
  • Website domain 
  • Company Ticker 
  • Companies Meta Description 
  • & Much more

And if you’re really into data, we’ve got something special for you. We have a massive database with over 157 million job listings.
You can dive into this data or use our API to get the insights you need directly.

We’re making a new list of job openings perfect for people at big companies like PwC, EY, KPMG, and Accenture. Want to find a great role? Let us know what you’re looking for.

Got questions or want more info? Email us at info@predictleads.com 

💜 Stay awesome!💜

💜The Untold Story of Data Analytics in Boosting B2B Marketing💜

March 25, 2024 /

The digital marketing world is getting a major makeover thanks to AI and big data. It’s like having a super-smart assistant who knows exactly what your customers want, sometimes even before they do.

AI’s not just about making tasks easier – it’s about making marketing smarter!
Picture this: AI dives into job opening data and picks up on which industries are booming and what skills are in demand. This goldmine of info helps marketers craft campaigns that hit RIGHT WHERE THEY NEED TO.

The real magic of AI in marketing? Personalization. AI spots patterns in how users behave and what they like, so messages can be tailored just for them. No more spammy, one-size-fits-all ads. It’s all about sending the right message, to the right person, at the right time.

Predictive analytics is another ace up AI’s sleeve. By looking at trends, like which job sectors are heating up, AI can predict where the market’s headed. This means businesses can adjust their strategies on the fly, staying ahead of the curve instead of playing catch-up.

But, it’s not all smooth sailing. With great data comes great responsibility. Issues like data privacy and ethical AI use are “kinda” big. Plus, the success of AI-driven marketing hinges on the data’s quality.

In a nutshell, as AI tech evolves, its role in marketing only gets juicier. It’s all about digging into data-driven insights and riding the wave of personalized marketing. But, it’s crucial to play it smart and ethical. Get it right, and AI won’t just be a tool
>> it’ll be your competitive edge in nailing customer engagement.<<

At the World Economic Forum’s Growth Summit, economist Richard Baldwin made a great point: “AI won’t take your job IF YOU KNOW HOW TO USE IT.” Add some Good Data into the equation, and you’re golden. 🥇

Interested in seeing how PredictLeads’ Job Openings datasets can revolutionize your marketing and sales? We’d love to chat!

Reach out at info@predictleads.com for more info. 💜

Leveraging Hiring Intent

October 11, 2017 /

When companies are hiring for categories such as Marketing, Sales, Financing … companies are normally in good shape to invest in new solutions that would aid them in these areas. So if you’re trying to find a segment of companies that would fit your product? Don’t overlook the hiring intent data!

Hiring intent indicates first off if a company is in good shape and in buying mode. If they are hiring for many positions this is a good sign they are in position to spend money. Specific job titles / job categories indicate what kind of area they are currently investing in. Are they hiring for SDRs, HR managers, iOS developers, Support agents … ? Each of these indicate they might be in need of a new HR system, TalkDesk software, offshore dev, Sales enablement software, Marketing analytics system …

Inside a job description one can also find expertise companies are searching for like: Content Marketing, Lead Nurturing, eCommerce Dev,  …

Job openings also include information about what kind of techniques a company is exercising. For example on could find keywords such as: Kanban, Scrum, Metrics Driven, Customer Success, Social Media, Sales Prospecting … and can help identify more forward thinking prospects that are more open to new solutions.

Inevitably job openings also include location. So if you would analyze a large company with many subsidiaries one could identify which regions they are currently investing in. Do they have 27 jobs open for an office in Hong Kong and 1 position open in France? Are they hiring for 12 SDRs in Utah and have 5 jobs open in New York -> this can help focus your efforts to promote your solution to the right subsidiary.

One of the good indicators is also job type. Is company offering Full-time, Part-time job or a Remote job possibility? For example your solution provides outsourced blog writing. Companies searching for part-time blog writers with a possibility of a remote work should prove to be a great fit. Thanks to job opening data you are able to figure this out and spend more time with highly qualified prospects.

You can combine hiring intent with other technographic data ie.: find companies using SalesForce, HubSpot, Tableau, AutoCad … & at the same time hiring for Marketing. These combinations can prove to be really powerful & help you pin point the target segment with laser like accuracy.

Happy selling!

Cheers, Roq

Segment leads via different data sets

February 7, 2017 /

We’re proud to announce our newly developed system for uncovering and segmenting leads. You can take advantage of the following segments to create perfectly tailored lead lists.

Segment by companies that are:

  • hiring for specific talent (dev, marketing, sales, …)
  • use specific products: Saleforce, Oracle, SAP …
  • Companies that promote different forward-thinking methodologies: agile development, data driven development, are into content marketing, customer success, prospecting …
  • experienced specific events recently: launched products, received funding, expanded offices, invested into assets, developed new apps, relocated headquarters, made leadership changes…
  • led by key contacts you want to target (CTO, CMO, co-founders …)

Lead list segmentation

 

Why is all this important? Because now you can generate much more personalised emails and unearth prospects through lead activities that were hard to automatically track before. We use natural language processing and machine learning to unearth the above found data. Data is nicely structured and you could go ahead and not just pick companies that had leadership changes, but only those that changed CTOs or you could define what kind of products companies you are targeting they have launched: mobile, web, payments …

Your picked audience will be super targeted and your messaging very tailored. Meaning you’ll send less spam and more emails to the companies that would truly benefit from using your product. Which sales should be all about. Selling to those companies that need your products most and thus saving everyone lots of time with badly targeted leads.

As Max Altschuler points out in his book Hacking Sales you can segment companies or lead lists by criteria such as firmographic data (location, num of employees, revenue …) and with tools like Datanyze also segment these lists by technologies.

PredictLeads adds new dimension to this kind of segmentation. With tracking events found on blogs, news sites and job openings using sophisticated machine learning algorithms, we allow you to target companies on a very granular basis.

For sure you won’t be able to produce lead lists that are tens of thousands of prospects long. But this is exactly the point … These are your spear accounts as Jason Lemkin puts it. The leads of high value and big ROI. We don’t recommend adding them to fully automated drip campaigns but rather using supervised and tailored messaging to each of these accounts. The benefits will be well worth it.

Happy selling! 🙂

Roq

API for receiving fresh company events available

June 12, 2016 /

 

As Steli Efti would say, hello sales nation! 🙂

We’re proudly announcing that our API for receiving fresh categorised company events is now available!

To dig right in …  a company called Logicworks launched a new product. In this case our API would return you the following:

“labels”:”new-offering”, “organisation”:”Logicworks”, “subject”:”Cloud Security Automation Framework ”, “published_at”:”June 8, 2016”, “date”:”June 8, 2016”,  “url”:”http://www.logicworks.net/news/2016/logicworks-launches-cloud-security-automation-framework-aws”.

Another example … at Digital Ocean a leadership change has happened. Our API would return the name and position to which this person was appointed to.

“labels”:”leadership-change”, “organisation”:”Digital Ocean”, “person”:”Julia Austin”, “job-title”:”CTO”, “published_at”: “June 7, 2016”; “date”: “June 7, 2016”, “url”:”http://www.businesswire.com/news/home/20160607005536/en/DigitalOcean-Hires-Julia-Austin-CTO-Lead-Engineering”

iProspect received an award, our API system would give you information on the name of the received award:

“labels”:”award”, “organisation”:”iProspect”, “subject”:”Best use of data and analytics in real-time for a search campaign”, “published_at”: “June 2, 2016”; “date”: “June 2, 2016”, “url”:”http://www.indiantelevision.com/mam/marketing/mam/iprospect-earns-a-silver-medal-at-2016-ames-awards-160602″

Qadium just received funding, our API would also let you know which round they’re at and how much they have raised:

“labels”:”funding”, “organisation”:”Qadium”, “subject”:”Series A”, “amount”:”20,000,000″, “published_at”: “June 6, 2016”; “date”: “June 6, 2016”, “url”:”http://www.finsmes.com/2016/06/internet-sensing-company-qadium-closes-20m-series-a-funding.html”

There are a few more events like the ones above that we can bubble up for you such as: “expansion” and “partnership”.

We hope that with this kind of information you’ll be able to generate even more personalised products. If you’re interested in trying out our beta version, send us an email at roq@predictleads.com.

Happy selling! Roq

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