Category: Sales Triggers (Page 1 of 2)

How Hiring & Tech B2B Sales Signals Help Close More B2B Deals?

When it comes to B2B sales signals, timing and relevance win deals. But with noisy inboxes and overused tactics, how can sales teams rise above the clutter? The answer lies in real-time B2B intent signals >> specifically, insights about who companies are hiring and which technologies they use.

In this post, we’ll break down how Jobs and Technologies data can transform your outbound strategy and help you close more deals, faster with smarter B2B intent signals.

Why Static Lead Lists Fall Short

Most lead lists go stale within weeks. People change jobs. Companies pivot. Tools come and go. If you’re still relying on outdated B2B sales signals, you’re already behind.

That’s why modern sales teams are turning to dynamic lead enrichment — adding fresh, actionable intelligence about a company’s current needs, hiring trends, and technology stack.

The Power of Jobs Data: Catch Companies in Buying Mode

Open job roles are one of the strongest buying signals out there. Why?

  • New hires need tools. A company hiring for “Sales Enablement Manager” or “Revenue Operations Analyst” might be evaluating CRM tools or sales engagement platforms.
  • Growing teams have growing pains. An influx of job ads often means upcoming budget changes or workflow challenges you can help solve.
  • Titles reveal intent. Hiring for “Security Engineers”? Pitch your cybersecurity solution. Looking for “Customer Success Managers”? Perfect time to introduce your onboarding software.

By tracking job openings, you’re not guessing what a company needs but seeing it in plain sight.

Technology Insights: Your Shortcut to Relevance

Now pair that with technology usage data. Knowing a company’s tech stack gives you an unfair advantage:

  • Tailor your pitch. If a prospect uses HubSpot, don’t waste time explaining integrations — highlight how your tool plugs in seamlessly.
  • Find competitors. Selling a project management tool? Filter for companies using Jira or Asana.
  • Segment smarter. Break down your outreach by industry, company size, and the specific tools they already use.

Understanding the tech landscape means you’re not sending generic outreach but you’re showing up with context.

NOW! Let’s combine the Two: Jobs + Tech data = Smart Targeting

Here’s where things get powerful: combining Jobs and Tech data.

Imagine this:

You identify a company hiring a “Growth Marketing Lead” and see they use Segment, HubSpot, and Webflow.

You’re selling a data activation tool that plugs right into that stack.

Now you’re not just a cold email — you’re an answer to their current problem.

This type of targeting:

  • Increases reply rates
  • Shortens deal cycles
  • Positions you as a strategic partner, not a vendor

How to Start using B2B Sales Signals

You don’t need a platform — just the data. At PredictLeads, we help GTM teams enrich their lead lists with B2B intent signals such as:

  • Job Openings (titles, departments, descriptions)
  • Technology Data (tools in use, timing, frequency)

You can export enriched lists, plug them into your CRM or outreach tool, and let your sales team do what they do best — close.

It’s Not About More Leads

Outreach isn’t a numbers game anymore. It’s a relevance game. By combining B2B intent signals such as hiring signals with tech stack insights, you’re building the foundation for conversations that convert.

Because the best sales pitch? It’s the one that feels like perfect timing.

How AI Sales Agents Are Transforming B2B Prospecting and How PredictLeads Steps In

Over the last 18 months, AI agents have gone from experimental prototypes to everyday tools transforming how go-to-market (GTM) teams work. The emergence of AI sales agents has revolutionized traditional methods. Today, AI sales agents can automate lead qualification, personalize outreach, prioritize accounts, and enrich CRMs — at a scale humans simply can’t match.

But here’s the catch: AI is only as good as the data you feed it.
Even the most advanced agent can’t create meaningful output without real-time, event-based company intelligence. AI sales agents benefit greatly from data-driven insights, and that’s exactly where PredictLeads comes in.


What Is PredictLeads?

PredictLeads is a data provider built for modern GTM, sales, marketing, and investment teams. Our infrastructure tracks 92M+ companies globally and provides dynamic signals that go far beyond static firmographics, crucial for AI sales agents.

We capture:

Instead of manually compiling lists, you can plug into our API or webhooks to enrich leads, monitor accounts, and score opportunities in real-time. This is where AI sales agents truly shine.


Why AI Agents Need Event-Based Company Data

Here’s the truth: most AI agents are bottlenecked by poor context.

Whether you’re building in LangChain, AutoGPT, OpenAgents, Pipedream, n8n, or Zapier, many agents still rely on outdated CRMs or static CSVs. That means they lack the situational awareness needed to act intelligently. AI sales agents that have access to real-time data perform best.

PredictLeads changes that. By feeding your AI with real-time hiring, funding, technology, and partnership signals, you create agents that don’t just automate tasks — they anticipate market shifts.


Example: An AI SDR Agent

Imagine this workflow:

  1. AI monitors 10,000 target accounts.
  2. Detects when a company hires a Sales Enablement Manager or adopts Outreach.io.
  3. Generates a personalized intro email mentioning the hiring signal and tech stack.
  4. Pushes the draft to an SDR’s inbox or LinkedIn sequence.

This isn’t theoretical. Teams are already building these automations with PredictLeads + AI agents, exemplifying the true potential of AI sales agents.


Top Use Cases for PredictLeads in AI Workflowsads

Use CaseDatasetAI Output
Outbound AutomationJob Openings + TechnologiesPersonalized emails or LinkedIn messages
Account ScoringNews Events + FundingDynamic ICP fit scoring
CRM EnrichmentCompanies + Website EvolutionAuto-filled account descriptions & tags
Market MappingConnections + Tech DetectionsRelationship graphs and industry maps
Timing SignalsJob ads + Product LaunchesPredictive lead routing and prioritization

Built for AI-First AI Sales Agents Workflows

Our API-first architecture gives AI agents exactly what they need:

  • JSON responses and simple endpoints
  • Daily refreshed datasets
  • Filters by title, tech, domain, industry, revenue, geography
  • Works seamlessly in Pipedream, n8n, Make.com, Zapier, Retool, Hex, or your data warehouse

No login UI. No bloated dashboards. Just raw, real-time signals delivered at scale — the way AI expects them.


Why This Matters in 2025

AI sales agents are getting smarter and more autonomous every month. But autonomy without context is just automation.

By pairing AI sales agents with PredictLeads’ event-based company intelligence, GTM teams gain:

  • Faster awareness of shifts in buyer behavior
  • Sharper targeting based on real-world company events
  • Smarter automation that adapts as markets move

The future isn’t about replacing sales teams with bots. It’s about enabling them with AI sales agents that understand companies as they evolve.


Final Thoughts

At PredictLeads, we believe the next wave of GTM efficiency will come from AI sales agents powered by live market signals.

If you’re building AI tools that need to know what companies are doing — not just who they are — we should talk.

How 🟣PredictLeads + Pipedream🟢 Help Founders Score and Reach Out to Leads with Relevant, Timely Signals

Most companies already have a massive list of leads covering some tens of thousands of domains, contacts, or accounts collected from various sources. So sometimes – the problem isn’t finding leads – is knowing when and why to reach out. 

That’s where PredictLeads comes in

Our API lets you ping domains in your lead list and enrich each company with fresh, real-time signals like hiring activity, new partnership, funding rounds, or changes in their tech stack. These signals help you score leads and create meaningful, personalized outreach triggers so your sales team can contact prospects at the exact right moment. 

By integrating PredictLeads data with Pipedream, your engineering team can now build fully automated workflows that: 

  • Enrich leads as they come in
  • Automatically score and prioritize based on recent business events 
  • Trigger personalized email sequences or alerts to sales reps 
  • Do all this without costly manual data processing or building complex pipelines
PredictLeads logo above a headline asking 'What do you want to automate with PredictLeads?' followed by a subtext describing AI agent deployment with over 2,500 connected apps

Why This Matters 🤔

Many founders tell us: “We have a huge lead list, but our outreach is not working. We don t know who to call first or what message to send.” 

The truth is that generic outreach is too old or irrelevant and doing that leads to wasted time and budget. But if you can layer in contextual, timely data like “This company just raised $5M“, or “They started hiring SDRs last week” suddenly your outreach becomes relevant, compelling and timely.

How the PredictLeads + Pipedream Workflow Works

  1. Upload or connect your lead list of thousands of company domain names. 
  2. Use PredictLeads API via Pipedream to ping each domain and enrich it with signals such as recent funding, hiring, new partnerhips or tech adoption.
  3. Pipedream picks up this data and runs workflows to:
    • Score each lead based on your criteria
    • Create or update records in your CRM 
    • Send tailored outreach messages via email or LinkedIn 
    • Alert sales reps in Slack or other tools 
  4. Sales teams receive prioritized leads with a strong reason to reach out making outreach timely, efficient, and high impact.

Example Use Case: Outreach After Funding or Partnership & Hiring Events

Your company has a list of 30,000 leads collected from marketing and old data vendors but it’s unclear which leads are hot right now.

You set up PredictLeads API to check these domains daily and flag those who: 

  • Raised a funding round in the past month 
  • Recently hired sales or marketing roles 
  • Started using new technologies relevant to your product 
  • Formed a partnership with a F500 company (signaling buying power)

Whenever a lead matches your triggers, Pipedream runs your workflow scoring that lead higher, sending a personalized email sequence referencing their recent event, and notifying your sales team to act fast.

List of popular PredictLeads API actions with options to get technologies, look up companies by domain, retrieve companies by technology, and access news events by domain each with links to documentation and a 'Try It' button

Why Use PredictLeads + Pipedream Together?

  • Low cost & no heavy engineering to get automated
  • Real-time enrichment without building your own data pipelines. 
  • Personalize outreach at scale to reach to the right people with the right message at the right time. 
  • Create flexible workflows integrated with any CRM, marketing platform, or communication tool via Pipedream extensive connectors.

If you already have a lead database stop wondering who to call next, know when to call & get started with PredictLeads + Pipedream now, and unlock 100 free API credits to experiment.

PredictLeads and Pipedream logos above an illustration of two stylized hands forming a handshake, symbolizing integration and partnership between the platforms

How Experts Use PredictLeads Data to Drive Smarter Outreach & Growth 🤔

To enhance your sales strategy, consider using PredictLeads data for your outreach. The best sales and marketing teams know that data is the foundation of relevance. Whether you’re crafting hyper-personalized outreach, identifying high-intent leads, or building a smarter go-to-market strategy, having the right insights at the right time makes all the difference.

At PredictLeads, we’re excited to see industry leaders leveraging our data to build more efficient, scalable, and highly relevant outreach strategies. Recently, some of the best in B2B sales, GTM, and demand generation have shared how PredictLeads enhances their workflows – and we want to highlight their incredible insights.

How Experts Are Using PredictLeads data for sales outreach

Across LinkedIn, industry professionals have been tagging PredictLeads and showcasing real-world applications of ourJob Openings, Technographic and News Events dataset.

📌 Job Openings as a Sales Trigger

🔹Soheil Saeidmehr (ColdIQ) and Dan Rosenthal (ColdIQ) incorporate job data into ABM (Account-Based Marketing) strategies. By combining hiring signals with firmographic and technographic data, they’re ensuring outreach messages are laser-focused on real buyer needs.

🔹 Hermann Siering (Noord50) points out how job vacancies can be a powerful trigger for outbound sales. If a company is hiring for a marketing role, why not introduce them to marketing automation software that can help their growing team? By scraping job postings with PredictLeads, sales teams can identify high-intent prospects before competitors do.

🔹 Davidson B (Zerocac) takes this further by highlighting how 57+ sales triggers, including hiring data, can boost GTM efficiency. If your sales team is still relying on manual research, you’re missing out on automated intent signals that help you reach the right accounts at the right time.

📌 Technographic Data for Smarter Targeting

🔹 Michel Lieben (ColdIQ) recognizes that B2B data is evolving, and relying on traditional databases isn’t enough. Instead, companies are turning to PredictLeads for real-time technographic insights, helping them find companies that use specific tools.

🔹 Andreas Wernicke (Snowball Consult) howcases PredictLeads, emphasizing how deep tech stack insights can determine whether a prospect is a good fit before outreach even starts.

🔹 Eric Nowoslawski (Growth Engine X) explains how technographic data can be used not just for competitor switching campaigns, but also for identifying complementary integrations. If a company already uses a relevant tool, your solution may be a perfect fit for their existing stack.

📌 Combining Multiple Signals for High-Intent Outreach

🔹 Dvin Malekian (Warmleads.io) and Elom Maurice A. stress the importance of layering multiple signals – technographic data, hiring patterns, and company news – to build hyper-targeted outreach lists. With PredictLeads, sales teams can enrich data without manually cross-referencing multiple sources.

🔹 Benoit Lecureur (gyfti) and Papa A. Sefa (Leveraged Outbound) highlight PredictLeads as a core provider of raw intent data, which can then be enhanced through tools like Clay and Smartlead for fully automated campaigns.

🔹 Hammad Afzal (Netsol Technologies) incorporates PredictLeads into a 2025-ready GTM stack, using our data to identify high-intent accounts and track job changes that indicate buying readiness.

📊 Why PredictLeads Data Gives You an Edge

Traditional cold outreach is a numbers game – but without the right insights, it’s just noise. Instead of blindly messaging tens of thousands of prospects, top-performing teams use data to turn cold emails into highly targeted, relevant outreach.

With Hiring signals, Technographic insights, and News Events data, teams can:

Reach the right accounts at the right time based on real buying signals
Personalize at scale without sacrificing efficiency
Cut through the noise by focusing on companies that actually need their solution

Cold outreach isn’t the problem  – irrelevant outreach is. PredictLeads helps you change that.

THANK YOU! 🙏 💜

We’re incredibly grateful to all the content creators and industry experts who have shared how they use our data. There are many more insights out there, and we’d love to feature even more strategies!

💡 Have you used PredictLeads in your sales or marketing process? Drop your experience in the comments or tag us on LinkedIn – we’d love to hear from you!

#B2BData #SalesIntelligence #GrowthMarketing #SalesEnablement #OutboundProspecting #ABM #GTM

Big News: PredictLeads Is Now on Databar!

We’re excited to share some great news: PredictLeads’ data is now available on Databar, making it easier than ever to access the insights you need to stay ahead.

If you’ve ever felt stuck trying to find the right companies to target or wasted hours on manual research, this partnership is here to make your life a whole lot easier. Now, sales pros, marketers, and investors can unlock real-time company data and act on it faster than ever before.

How You Can Use PredictLeads Data on Databar

Here’s how different teams can use PredictLeads data to hit their goals:

For Sales Teams

  • Identify hot prospects: Growth signals and funding events make it easy to find companies ready to buy.
  • Personalize your outreach: Job openings, partnerships, or new tech adoption -> use these insights to craft outreach that actually resonates.
  • Save time: Prequalify leads instantly so you can focus on closing deals, not chasing dead ends.

For Marketing Teams

  • Create campaigns that click: Target companies based on their current activities -> whether they’re expanding, hiring, or adopting new tools.
  • Spot trends: Understand technology adoption patterns or find the right audience for your campaigns.
  • Get more done: Use PredictLeads’ structured data to cut through the noise and focus on high-value opportunities.

For Investors and Analysts

  • Spot the next big thing: Track early-stage startups or high-growth companies before they hit everyone else’s radar.
  • Analyze trends: See how industries are shifting, from technology adoption to funding patterns.
  • Make faster decisions: Leverage real-time insights without wading through endless spreadsheets.

For Strategy and Research Teams

  • Map relationships: Discover supply chain connections or partnerships to find opportunities others miss.
  • Stay competitive: Keep tabs on competitors’ moves, from hiring sprees to new product launches.
  • Validate opportunities: Use data to assess market potential before committing resources.

Why It Matters

Today’s fast-moving markets demand data that’s easy to access and even easier to act on. That’s exactly what you get with PredictLeads on Databar:

  • Quick insights: No more wasted time on manual research.
  • Targeted data: Get the information you need, when you need it.
  • Smarter decisions: Focus on results, not guesswork.

Whether you’re scaling sales efforts, launching campaigns, or scouting your next investment, this partnership makes it simpler to move from insights to action.

How to Get Started

  1. Head to Databar’s catalog and find the PredictLeads API.
  2. Choose your data – growth signals, job postings, tech adoption, or supply chain insights.
  3. Apply filters like industry, size, region…
  4. Run your query and watch your data come to life.

From there, integrate it with your CRM, download the results, or share it with your team.

Why PredictLeads x Databar?

This partnership is designed to bring the best of both worlds:

  • PredictLeads’ powerful datasets, covering millions of companies worldwide.
  • Databar’s user-friendly platform, which makes working with data feel effortless.

If you’re ready to take your strategy to the next level, now’s the time to explore what PredictLeads on Databar can do for you.

Visit predictleads.com and databar.ai to learn more.

Unlock Business Insights with the Clay + PredictLeads Integration

The Clay and PredictLeads integration is a game-changer for businesses looking to supercharge their prospecting and enrichment capabilities. This integration enables users to access real-time data about companies, including the latest news, hiring trends, partnerships, and tech stack insights – all within the Clay platform. Whether you’re a sales professional, a recruiter, or an investor, this integration gives you the tools to make data-driven decisions and take actionable steps.

Here’s a step-by-step guide to get started with the integration involving Clay plus PredictLeads technology:

Step 1: Register at PredictLeads

To begin, create your PredictLeads account by signing up here. Upon registration, you’ll receive 100 free API calls per month – perfect for getting started with this great Clay + PredictLeads connection.

  • Once your account is set up, navigate to your Dashboard to locate your API Key and API Token.
  • Keep these credentials handy since they’ll be essential for connecting PredictLeads to Clay.

💡 Need more API calls? Reach out to PredictLeads at info@predictleads.com or use this link

Step 2: Add PredictLeads to Clay

Now that you have your API credentials, it’s time for the integration between Clay and PredictLeads to enhance your data handling.

  1. Open Clay and head to Settings > Connections.
  2. In the integration provider search panel, look for PredictLeads.
  3. Click Add Connection.

You’ll be prompted to:

  • Name your connection: Choose a descriptive name for your key.
  • Enter your PredictLeads API credentials: Use your API Key as the username and API Token as the password.

Once saved, Clay will generate a secure PredictLeads connection for you. 🎉

Step 3: Create a Workspace in Clay

With PredictLeads now connected, it’s time to build your workspace and start utilizing the integration features with Clay and PredictLeads tools.

  1. Create a new workspace in Clay – > this is where you’ll manage the domains you want to enrich.
  2. You can either:
    • Import domains directly from your computer or CRM, or
    • Search for companies directly within Clay.
    • And more… It’s Clay, so you know they got you covered 😉

Step 4: Enrich Your Data with PredictLeads

Once your domains are added, it’s time to enrich them using PredictLeads’ datasets, an essential part of the Clay and PredictLeads setup.

  1. Select the domains you want to enrich.
  2. Search for PredictLeads in the enrichment panel.
  3. Choose the datasets that suit your needs:
    • Find Most Recent News: Stay updated on product launches, funding rounds, or acquisitions.
    • Analyze Tech Stack: Gain insights into a company’s frequently mentioned technologies.
    • Find Open Jobs: Uncover hiring trends and identify growth areas.
    • Find Connections: Discover vendors, customers, and investors linked to a company.
  1. Configure your inputs and let PredictLeads do the magic.

Managing API Calls

Each enrichment will consume PredictLeads API calls, so keep an eye on your usage here

For additional API capacity, contact PredictLeads at info@predictleads.com.

Why Use the Clay + PredictLeads Integration?

This integration streamlines the process of gathering actionable insights. With just a few clicks, you can harness the power of connecting Clay and PredictLeads together to:

  • Personalize your outreach with relevant news.
  • Stay ahead of competitors by analyzing hiring trends and tech stacks.
  • Strengthen pitches with verified customer or vendor connections.

Whether you’re looking to close deals faster, identify investment opportunities, or build stronger partnerships, the Clay + PredictLeads system is your ultimate tool.

🎯 Ready to try it out? Start by registering at PredictLeads and connecting it to your Clay account. Let us know if you have any questions – We’re happy to help 💜 💪

Happy enrichments! 🚀

Boost Your Lead Generation and Email Campaigns with Connections Dataset

Hey everyone!

In sales, finding and engaging the right prospects can feel like searching for a needle in a haystack. Sending non personalized outreach is just a thing of the past and companies offering sales solutions are looking into data to add that personalized touch that increases those reply rates that we all like.

Job Openings Dataset as well as the News Events Dataset are incredibly useful and widely adopted for uncovering new leads and improving sales outreach. However, there is a unique dataset that is gaining significant attention. This dataset, which is not yet widely used due to its limited availability, holds great potential for transforming sales strategies. Here is why:

We all know that companies like to put logos of other companies they work with, on their website to gain credibility. Since those logos are often not backlinked, PredictLeads has built an image recognition system that connects these logos with company domain names. By checking the company’s Case studies pages, testimonials, “Our customers” sections and more allows PredictLeads systems to identify them as customers, partners, vendors, sponsors and more.


Here’s a quick rundown of how the Connections Dataset can revolutionize your sales efforts and how it’s used to target High-Value Prospects.

Identifying and Prioritizing Key Prospects

First up, let’s talk about finding those high-value prospects. With the Connections Dataset, you can pinpoint companies that already have significant relationships with your existing clients or partners. This means they’re more likely to convert because there’s already some trust and relevance built in.

How to Do It:

  1. Analyze Data: Dive into the Connections Dataset to find companies that share multiple connections with your current network.
  2. Prioritize Prospects: Rank these companies based on the number and quality of shared connections.
  3. Sales Outreach: Focus your efforts on these high-value prospects. Make sure to highlight the mutual connections and the benefits of joining an established network.

Example: A SaaS company finds that several of its clients are partners with a leading industry player. By targeting this player and emphasizing the mutual benefits, they can craft a top notch outreach that’s hard to ignore.

Next, let’s make your emails shine

Personalized outreach campaigns are the way to go because they address the specific needs of each recipient. By referencing the target company’s partnerships or integrations, your emails can be way more relevant and engaging.

How to Do It:

  1. Gather Insights: Use the Connections Dataset to get detailed insights into the target company’s partnerships and integrations.
  2. Personalize Emails: Craft email content that references these relationships, making it super relevant.
  3. Automate Personalization: Use AI tools to scale this personalization process, ensuring each email is tailored to the recipient’s context.

Example: An AI-powered email platform identifies a potential client’s recent partnership with an e-commerce platform like Shopify. They send a personalized email campaign highlighting success stories of similar clients who benefited from this integration. Boom -> relevance and appeal.

Warm Introductions through Mutual Connections

Finally, let’s talk about using mutual connections for warm introductions. These can significantly boost your chances of successful engagement. The Connections Dataset can help you leverage existing relationships to approach leads with more trust and credibility.

How to Do It:

  1. Map Networks: Use the ConnectionsDataset to map out mutual connections between your company and target leads.
  2. Request Introductions: Reach out to these mutual connections for warm introductions, explaining the mutual benefits.
  3. Follow-Up Strategy: Develop a follow-up strategy that leverages the credibility of the mutual connection.

Example: A lead generation company finds that one of its key clients is also a partner of a high-value prospect. They request an introduction from the key client, who provides a warm referral, significantly improving engagement chances.

Utilizing AI for Enhanced Personalization & amplify the Impact with automation

AI can take your use of the ConnectionsDataset to the next level by automating the analysis and personalization processes. Here are some tips: 

  1. Automated Analysis: AI analyzes the dataset to identify patterns and insights, like high-value prospects and mutual connections.
  2. Scale Personalization: AI personalizes email content at scale by incorporating insights from the dataset into email templates.
  3. Predictive Analytics: AI uses historical data to predict which prospects are most likely to convert, helping prioritize efforts.
  4. Continuous Learning: AI systems learn from campaign outcomes, refining algorithms to improve future personalization and targeting.

Example Implementation:

An AI-powered email platform integrates with the Connections Dataset, analyzing the dataset to identify key relationships and generating personalized email content. It predicts which prospects will respond positively and continuously refines its personalization algorithms.

Conclusion

Since 2019, over 170 million business connections have been detected, with business connections data available for 38,5 million websites. Last month alone, there were approximately 12 million business connections, and around 57 million over the past year. The Connections Dataset is a goldmine for lead generation companies and those using AI for personalized emails. By providing detailed insights into company relationships, it helps you target high-value prospects, create relevant and engaging email campaigns, and leverage mutual connections for credible engagements. Combined with AI, it automates these processes and achieves personalization at scale, leading to higher engagement rates and better sales outcomes.

Feel free to let us know if you or if you’d like to learn more about it. We’re here to help:)!

💜How Blueprint Supercharges Sales with PredictLeads Data💜

Navigating the sales landscape with data isn’t just about collecting information – It’s about turning it into actionable insights. This is exactly what Blueprint has mastered using PredictLeads.

🤘Let’s dive into how they do it. 🤘

Data at Work: Real Insights, Real Growth

Blueprint uses PredictLeads to perform deep technographic scoring, analyzing data on 500 new technologies each week. This isn’t just about knowing what’s out there -> it’s about predicting market trends and identifying emerging competitors, providing a clear advantage in crafting timely and relevant sales pitches.

Jordan Crawford, the founder of Blueprint, puts it simply: “It’s not about having more data, but about having the right data that you can actually use.” This is where PredictLeads shines, offering depth with actionable insights.

Key Stats and Strategic Decisions

With PredictLeads, Blueprint isn’t just collecting data -they’re strategically deploying it.

Here’s how:

  • Job Openings Data: By analyzing the hiring trends of potential clients, Blueprint can pinpoint when companies are expanding and tailor their pitches to meet these growth phases.
  • Technology Adoptions: Tracking 636 million technology adoptions helps Blueprint stay ahead, suggesting when companies are likely to need their cutting-edge solutions.

A Relationship Built on Success

Blueprint’s partnership with PredictLeads goes beyond data. It’s about continuous support and collaboration, which Crawford describes as unparalleled. “PredictLeads always finds a way to make it happen,” he says, emphasizing the personalized support that helps Blueprint leverage data effectively.

For those eager to dive deeper into this use-case, you can check it out here.

If you have any questions, please don’t hesitate to reach out to us at: info@predictleads.com

We are here to help:)!

💜Stay Awesome💜
PredictLeads team

Use Data Enrichment to Filter and Prioritize Prospects

A HubSpot survey found that More than 40% of salespeople say prospecting is the most challenging part of the sales process and at least 50% of your prospects are not a good fit for what you sell.* This is super frustrating!

*https://blog.hubspot.com/sales/sales-statistics

Outbound sales efforts are often tedious using up a lot of time and resources and often chasing the wrong types of prospects. CRM’s and sales platforms provide a lot of insights into a prospect but these are often irrelevant or out of date. The reason for this is that the data they utilize is not being updated often enough, only uses a couple of data sources or the platform doesn’t have the capability to drill down enough or overlap the insights. 

That’s why data driven sales teams are turning to data to enrich companies and help them filter and prioritize leads. Not only do they continue to use platforms like Salesloft, Outreach.io, HubSpot, Clearbit  etc but they are taking it a few steps further and enriching their prospects even more. This gives them competitive advantage which helps them to increase reply rates and meetings with prospects. 

  1. Identify companies hiring

Finding which companies are hiring is a great signal because it’s likely that they are investing in people and resources. Sales teams use hiring data in two ways. A) to find companies with the most live jobs regardless of the job type of job or b.) finding companies hiring for particular roles. In the second instance, companies hiring for marketing are more likely to buy marketing automation and companies hiring for accounting are more likely to buy financial software. 

  1. Identify companies hiring for C level executives

Finding companies who are hiring for C level executives means that sales teams are more than a few steps ahead. This is because when a director, manager or head of a department joins a company, it’s likely that they will implement new changes, evaluate tools and resources and be open to change. Sales teams who look for these signals early secure meetings and get ahead of the line before their competitors, making this tactic a no brainer. 

  1. Resonating with a prospect

“Hi John, I’m reaching out because … um … because …”. Sometimes finding a good prospect is easy but reaching out in a way that will grab the prospect’s attention is tiring, time consuming and frustrating. We all know that it’s important to resonate with a prospect so that they are more likely to open and read your email but finding that hook is like finding a needle in a haystack. 

Data driven sales teams solve this by looking for newly available sales triggers like awards, new funding rounds, new partnerships, new integrations, hiring intent, companies they have in common with a prospect, latest acquisitions in their industry, new product offerings of their competitors etc. These are easy ways to create familiarity and show that you know something about their business. 

  1. Finding the Right Leads at Scale

Some sales reps cast their net too wide in an effort to attract as many prospects as possible and meet their quotas. Unfortunately, this often wastes time and creates low morale. Getting limited or no answers is frustrating and not a good feeling which ultimately reduces productivity. 

To avoid this, it’s important to have the right data to quickly figure out which prospects to pursue. Having good data means a good lead list which means good quality emails, a high response rate and more meetings booked. More and more sales teams are using the help of growth experts or growth support teams to help them identify the right leads to keep on track. Growth teams then utilize data to gain sales triggers and build targeted lead lists which increases conversion rates. 

PredictLeads data is one source of sales triggers, growth indicators and company intelligence which helps sales teams and sales platforms gain a competitive advantage. Datasets like Jobs, News Events, Technology, Key Customers/Connections, Products and Website Evolution are all being used to identify new opportunities and stay ahead of the game. These are available through API, Webhooks or Flat Files and can be accessed daily, weekly, monthly or quarterly.

Contact mateja@predictleads.com to dive deeper into more ways that company intelligence data can help enhance your use case.

Company Intelligence Data in Your Sales Enablement Platform

Sales enablement platforms are only as powerful as the data that fuels them. The more context and insights you have on prospects, the better your chances of engaging the right buyers, at the right time, with the right message.

But here’s the challenge: most CRMs still rely heavily on static lead lists. Company name, contact info, and a few demographics are entered manually or pulled from third-party systems. That’s useful, but it’s not enough to win competitive B2B deals.

What separates good sales teams from great ones is company intelligence data — fresh, dynamic signals that reveal when a prospect is in buying mode, which technologies they use, and how their business is evolving.

Why Sales Enablement Platforms Need Enrichment

Modern sales enablement tools already cover a wide range of use cases — from client engagement and messaging to productivity workflows, lead scoring, and customer relationship management (CRM). But without enriched intelligence, they leave SDRs guessing.

Integrating real-time company data into these platforms transforms them into proactive sales engines, helping teams:

  • Personalize outreach with timely insights
  • Spot and act on sales triggers faster
  • Target accounts that fit their ICP with precision

Let’s break down how.


Personalized Outreach: Relevance That Resonates

Every SDR knows personalization is key. Yet most outreach still feels generic. Why? Because teams lack the depth of data needed to connect with prospects on a meaningful level.

How PredictLeads helps:

  • News Events: Alerts like “Company X receives Y award” or “Company Z expands into Europe” give SDRs instant conversation starters. Congratulate them, show awareness, and stand out.
  • Key Customer Data: Identify shared partners, vendors, or clients to build credibility and trust from the first touchpoint.

This is personalization powered by intelligence — not guesswork.


Sales Triggers: Spotting Buying Intent Early

A long list of leads is useless if none of them are ready to buy. Companies don’t purchase continuously; timing is everything. That’s where sales triggers come in.

Signals PredictLeads surfaces:

  • Signing new clients (expansion momentum)
  • Launching new products (budget reallocation)
  • Receiving fresh financing (capital to invest)
  • Rapid headcount growth (new tools needed)
  • New integrations (ecosystem alignment)
  • Facility expansions (scaling operations)

These triggers highlight when a company is in growth mode — and therefore more likely to invest. SDRs can focus energy where deals are most likely to close.


Targeting Leads: Going Beyond Firmographics

Most CRMs allow basic filtering by industry, location, or company size. Useful, but blunt. Company intelligence data takes targeting to the next level.

How PredictLeads data improves targeting:

  • Technology Stack Detection: Selling a Salesforce extension? Filter only for companies actually using Salesforce.
  • Hiring Signals: Pitching a marketing automation tool? Target companies currently hiring marketing roles — clear evidence of a growing need.

The result is a more surgical approach to building lead lists, ensuring SDRs spend time on accounts that actually match their ICP.


The Bottom Line

Static data can only take sales teams so far. To stand out in today’s crowded B2B landscape, sales enablement platforms must be powered by real-time company intelligence data.

With PredictLeads, SDRs no longer waste hours on research or cold leads. Instead, they get actionable insights, sharpen their targeting, and spend more time on what matters most — selling.

Because the best sales strategy isn’t just about more leads.
It’s about the right leads, at the right time, with the right context.

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